Social Media Manager

A Social Media Manager is responsible for developing, implementing, and managing a company or organisation's social media strategy. This includes creating engaging content, monitoring online conversations, analysing performance data, and interacting with followers across platforms like Facebook, Twitter, Instagram, LinkedIn, and TikTok. The role requires creativity, strong communication skills, and an understanding of digital marketing trends. Social Media Managers often work closely with marketing and PR teams to ensure that online messaging aligns with the overall brand strategy. Day-to-day tasks may include scheduling posts, responding to comments, running social media advertising campaigns, and reporting on analytics to measure success.