A Tourism Marketing Manager is responsible for promoting destinations, attractions, or travel services to attract visitors. This role involves developing marketing strategies, managing advertising campaigns, overseeing digital and social media presence, and collaborating with tourism boards, travel agencies, and event organisers. The job often includes analysing market trends, creating promotional materials, and monitoring the effectiveness of marketing activities. Communication skills, creativity, and an understanding of the travel industry are important for success in this role. Tourism Marketing Managers may work for local councils, tourist attractions, hotels, or travel companies.
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